No-nonsense clothing made to last
Bison
Bison creates no-nonsense clothing for no-nonsense men. A lifestyle brand that embodies the essence of the mantra 'less is more'.
Bison’s core values
Casual and modern menswear
Authentically Danish
High quality
Made to last
No nonsense design
For an active lifestyle
Mature and confident
Comfortable and modern
Durable craftsmanship
Practical and functional
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Tradition & class
Bison mission is not to stand out through det newest and most modern fashion design. Instead, Bison raises the bar for menswear through high quality and timeless designs. The main focus is to create a durable wardrobe with strong key items that emphasize your personality and boosts your confidence. Every single item is produced with perfection and a passion for details.
Bison challenges the norms and creates collections that appeal to the modern and confident man. The collections are defined by both neutral and colourful nuances, simple detailing, and technical functionalities. Bison’s fittings are ”contemporary modern” and ”comfortable”.
Style & function
The collections from Bison encapsules all types of clothing and includes a wide range of accessories. One of the main philosophies consists of reaching true success through authenticity, honesty, and credibility. Bison strives to balance design, quality, and price without compromising on either.
Bison represents authentic and durable clothes for men. The outerwear especially is made with a high level of functional details, fitting for an active life outdoors and the challenges this can bring. Taking inspiration from the Scandinavian heritage and experience in handling the rough and uncertain weather conditions in Denmark, Bison combines style and functionality in a unique way.